PYA uses the digital society for awareness, networking and dissemination of the campaigns it undertakes in ground as well as specialized digital activist campaigns meant to raise concern and awareness about particular issues affecting our offline and online world. Broadly, we divide our digital campaigning into three types:
Social Media Activism: Social media is used for specialized and generic causes that PYA is undertaking on-ground like e.g street theater against extremism in Swat using comprehensive social media activism to disseminate information to the world and volunteers.
Digital Activism: Campaigns that are just online and may not have offline work associated with them are categorized here.
Online Competitions: Design for change, photography and online poetry competitions